"Armour's lyrics are vivid and descriptive, painting a picture of the delicate balance of hope and resignation that often characterizes situationships"
- EARMILK
‘Love to Gold’ is a stunning, fragile and soulful piece that resonates with an innate sadness. With elements of Florence Welch, Beth Orton and Cassandra Jenkins, Martina’s voice instantly captivates with an almost Siren like quality.
- THE INDIE GRID
Martina Armour writes catchy, haunting melodies with lyrics that feel deeply personal yet universally relatable. Her music bridges the gaps between pop-folk aesthetic, with the energy of rock music infused with that Scandinavian melancholy. Martina's new single "Love to Gold" (APR 12) is the first single from her upcoming sophomore EP.
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ARTIST INFORMATION
Label: Self-release - AWAL artist
Genre: Folk/pop/rock
Influences: Fleetwood Mac, Bruce Springsteen, Missy Higgins
Similar artists: Noah Kahan, Brandi Carlile, JOSEPH
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BIO/ABOUT
Martina Armour is a singer/songwriter and recording artist based in Los Angeles, CA and Gothenburg Sweden. Armed with a captivating and heartfelt folk-pop sound that shines through melancholic lyrics with warm, clear vocals, Martina's sound is a dynamic blend of some of her greatest inspirations. She weaves together the folk-pop sounds of Fleetwood Mac, the raw emotional depth of Brandi Carlile, and the heartfelt storytelling of James Bay.
Originally from Sweden, Martina followed her dreams to Los Angeles and in 2019, she made her first mark upon the music industry with the folk/pop single “Trouble”. Martina released the equally impressive follow-up singles of ‘Knife’ and "On the Run,” cementing her place in today's music scene with two lavish and emotionally raw releases that captured the essence and scale of her artistic abilities.
Her debut EP “What It Feels Like” holds six songs total, including a cover of Fleetwood Mac’s “Storms” that Mick Fleetwood himself gave his approval of in a personal video message to her.
Martina Armour is a three-time semi-finalist in the International Songwriting Competition (worlds largest songwriting competition), with “Love to Gold”, "Sad Song" (produced by Ryan Corn, Nashville) an unreleased song last year, and this year with “Slowly Lifting” (produced by Martina) off her debut EP. Her passion for music has led her to collaborate with musicians both locally and internationally and write music for film and TV. Martina’s song “Everything” can be heard in the soundtrack of the feature film “Dylan & Zoey” on Starz and Hulu (Claudia Doumit, Blake Scott Lewis).
Additionally, Martina's music has been recognized in her home country of Sweden. Martina was part of the top 100 in the Denniz Pop Awards 2022, an initiative to award new talents, unsung heroes, and big successes of the industry. The initiative aims to recognize individuals who are making an outstanding contribution to Sweden’s international pop music heritage and helping continue the legacy Denniz Pop once started.
Currently, Martina is in the process of recording her sophomore EP, planned to be released later this year. Martina is keeping busy playing live shows in Los Angeles, recent shows include The Hotel Cafe and The Stowaway. Look out for Martina in the music scene as she is sure to continue to deliver music for the deep feelers.
Martina's last single "Run with the River" was featured in the season of Love is Blind on Netflix. Her new single "Love to Gold" is now out on all platforms.
"Lov
